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MARVEL AR PROJECT
BATH SPA UNIVERSITY
DIGITAL INNOVATION AND ENTERPRISE
YEAR
2021-2022
This module asked us to create an innovative application, resulting in myself combining traditional comic books with AR technologies to bring comics to life. Acting as a transmedia extension of the MCU it was important for the marketing materials created to connect to two, therefore using mainstream superheroes from the film franchise.
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As a group project, I focused on the print materials while other members created a sizzle reel, social media pages and an interactive website.
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Final Assessment Grade: 80/100 (1st)
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